LO4: Editing and reviewing content (P5)

Voice/Clip Distortion

Intercom Voice SFX 

In my Meadowhall advert that is showcasing the well-known Sheffield shopping centre, I have added an intercom effect to the narrators voice, this helping the listeners visualise the location of the advert and bring a sense of relatability.
To add the intercom effect to the clip I selected the file and then through the essential sound folder I then selected the dialogue presets, through this I then selected the 'Over the intercom' effect.
This effect enhances the product as it allows the audience to visualise themselves in the location that the advert is promoting and therefore it gives an element of escapism to the audience this proving more effective for advertisement purposes as it engages with the audience through relatability due to it being a recognisable sound.

Added Echo

As well as adding an intercom effect to the narrators voice I wanted to enhance this effect further so therefore proceeded to add an echo to really highlight the distortion of the narrators voice.
To do this I proceeded to select the file and then using the bars above I selected effects and then Echo and Delay, after selecting this effect I am giving a large range of variables that i can change and adjust to get the desired echo.
Due to the intercom already giving the narrators voice a slight delay and echo the effect I was looking for was quite minimal but clear, this is shown in the screenshot demonstrating the changeable levels.
By adding the echo personally I can hear a big change in the advert as the effect is more emphasised and prominent against the upbeat and cheery bedding music, I found throughout the editing process its important that an equilibrium is constantly maintained between all audio volumes as if a sound is drowned out it immediately looks unprofessional.

Telephone distortion SFX

In the third section of the show, we host a call in where we speak to a listener at home, in this section a lot of SFX and distortion effects were added to make it realistic and follow conventions that you would see on stations such as Heart or Capital.When our guest Nat speaks I have placed a dialogue effect that makes her voice appear as if she's speaking on a telephone even though the clip was filmed with everyone in the same location.

To create the phone effect I firstly spliced the conversation so I had Nat's response in its own clip, once splicing all of Nat's answers I then selected through the essential sound folder onto the dialogue presets and found a telephone effect, this adds a high hum and an echo like you'd hear if you were speaking to someone on the telephone, this really allowed the clip to follow conventions and appeared much more realistic. By showing this clear contrast between the hosts audio and the callers it allowed the audience to understand the roles each voice had and makes the programme easier to follow.

Audio Levels and effects 

Fading audio

In the show i have added a lot of fades throughout to many different audio clips e.g songs, SFX and bedding music, by adding this effect I have created a show where the audio is more blended and cohesive.
In the earlier versions i had not begun to add these fades and found the audio was very jolted and had clear stop and start points where new audio had begun, this was especially apparent with the songs that were being played as part of the show as i had only included 20 seconds of the song this normally meant that where the song had been spliced it was mid-song if I hadn't added the fade it appeared very jolted and confusing for the audience.
To add the fade, I selected the clip and then used the headings at the top of Audition named 'Clip' and then proceeded to chose the fade out option.
By adding this effect I found a huge improvement to the show as it allowed the programme flow a lot more smoothly, as you can see in the screenshots I not only used this effect on larger clips such as songs but also found it helped with sound effects. In the Showroom advert the narrator begins by shushing a chattering sound effect, by fading out the chattering effect after the narrators 'Shush' it allows a natural die down of the chattering volume making it a very organic response.


Audio Levels 

Due to the Covid-19 situation that occurred mid filming the show most of the sections had to be recorded on a iPhone instead of in a booth with a professional standard microphone, because of this I did have to do a lot of editing in Audition with the audio levels as one of the hosts was sat closer to the Iphone microphone.
This technical issue was overcome by changing the audio levels on certain clips, I used this technique heavily with my bedding music clips too due to these clips needing to be very low volume to not drown out or distract form the hosts voice. You can see this in the screenshot below which depicts the pink file format, all file formats have a volume bar which is in yellow, dependant on how high the bar is how loud or quiet the clip is.
The yellow bar in the bedding music is really low as it needs to be just background music in comparison to the hosts voice.
Whilst editing the hosts contrast in volumes this was a slightly longer process as I had to slice the clips into the different dialogue between each host and then lower or higher accordingly.

DeHummer

As well as some of the audio being contrasting in volume another recording fault that I had to fix was dehumming files.
In some clips such as the Meadowhall advert I found a loud buzz of background noise, this appeared very unprofessional and contrasting to the rest of the clips which were clear and crisp . I found that the hum was further amplified once the intercom effect was added and this meant that I had to add the Dehumming effect to level out the audio track.
To add the Dehumming effect I used the menu at the top of Adobe Audition and selected effects and then went onto select noise reduction and restoration and this allowed me to select the Dehumming effect, by adding this element I was able to remove all the background buzz and allowed the listener to focus on the narrators voice more due to the background hum now being removed.
It was important that all throughout editing I ensured that the audio of the clips was up to professional standard, obviously this was slightly more difficulty due to the Covid-19 situation however I felt that by having a good knowledge of the Adobe Audition Software I was able to use effects such as the Dehummer to make the best programme possible.
By having the highest possible quality of audio this follows the conventions of a professional radio station such as Capital or Heart as they will have extremely advanced equipment in the booth to provide the best programme possible to their audience as this will denote their popular status.

Organisation

File organisation 

In editing my show it was important hat I had a very organised file system so i wouldn't lose any important files and this would also make the process a lot quicker and more efficient whilst editing. 
You can see all the separate files that I have created this meaning a clear seperation between audio files and their content.
In my opinion the most important folder is the versions folder this was where I saved all my earlier versions, by having multiple copies of the show in different stages allowed me to not completely lose all work if my computer had technical issues.

Track Organisation


As well as having an organised filing system I have also been organised during editing on Adobe Audition.
In audition i have purposefully separated my tracks to be only for certain audio, as you can see all tracks are labelled dependant on what they contain. I tried to create the file so the tracks had main dialogue between the hosts on the top layer as this was the layer I was working on the most, my bottom track was my bedding music due to that being continuous throughout and therefore didn't need much tweaking